Dagny Shines An Ultraviolet Light On The World Of Pop

Dagny Photo Andrea Edmondson, London's Courtyard Theatre
Dagny Photo Andrea Edmondson, London’s Courtyard Theatre

I’ve met Dagny … she’s the funny, self-deprecating, bubbly young woman, with whom I spent an hour chit-chattering before cajoling her into posing for a daft photo in the foyer of the Clarion hotel in Trondheim.

That was back in a snow-ridden February, just before she was due to play to her live set as part of the Trondheim Calling Festival.  The Norwegian popstrel wasn’t feeling 100%.  Her throat was a little scratchy. She made herself a hot drink and went up to have some quiet time in her bedroom.

Three hours later she blew the sox off a capacity crowd sardined into the massive glass menagerie that is the Rockefeller venue, with a kick ass performance that had them screaming their appreciation and baying for more.

She was going to the States she told me, to work with some top liners, producers, other musicians, play some lives, shoot the breeze, soak it all up, #livethedream.  It was all hopefully gonna kick off for Dagny before the end of the year.

Now here we are in September, the sun is getting low in the sky and the evenings longer.  What better way to transition from the azure days of Summer (what Summer?) to the hazy shades of Autumn with the sun-soaked, rainbow hued pop songs of Dagny’s debut EP, ‘Ultraviolet‘.

Five nuggets of pure pop gold, ‘Ultraviolet’ has had UK music media in its thrall since its release a few days ago.  We’re thinking especially of PopJustice Ed in Chief, Peter Robinson, who’s been raving about it with a capital R!

This bouquet of punchy pop kicks off with a retro-vibing, beat-tastic bamarama.  With its guitar licks carved out of the ’70s and a melody dug up out of the garden of Now That’s What I Call The ’80s, ‘Fight Sleep’ is what you might expect to hear if legendary singer/songwriter Cathy Dennisshe of Kylie mega-hit ‘Can’t Get You Outta My Head’ fame, was to do a disco remix of tub-thumper ‘War Baby’ (just don’t tell TRB!).

Dagny has a strong voice and carries this weighty track well, but, and this is just a personal observation, maybe the vocal would be served better with a little less of the accentuated end of line upticks!

Lead track ‘Ultraviolet’ is the perfect ‘getting ready with the girls before a night out‘ anthem.  Rife with ‘all American’ rock riffs and rollin’ percussion, this is the kind of number the Pinks of this world do so well, and, which the US of A, home of all things rock-pop with a danceable pulse, buys by the Platinum-coated bucket load.  This is slick, strobe-lit, high-school pop, and with its upbeat, ‘oh-so-memorable’ catchy hooks, ‘Ultraviolet’ should have gaggles of teens and tweens everywhere reaching for their hairbrushes.

Photo DMc Cloat
Dagny Oyafestivalen 2016 Photo DMc Cloat

Mid-stream finds us in Taylor Swift/Ariana Grande territory with the pure pop beats of ‘Too Young‘, a track that sees Dagny show a more youthful, lighter side to her oft smoky vocal.  This hands in the air head-bobber, is pure iridescent spinning disco ball.  An NRG driven sing-along that will demand you dance your ass off to its compelling gold-plated melody lines and pulsating beats.

Next up, it’s the big one.  ‘Backbeat’, the track that propelled Dagny’s into the world of mainstream pop and etched her name in the minds of Euro-pop-media.  Released in late 2015, it lingers long with its infectious OHs and speed of light handclaps, hyperactive drumming and driving guitars.  An instrumental winner wrapped around shimmering synth loops, it’s enriched by an intense vocal delivery, and yeah ok, we have those Dagny upticks again, but in this instance, they kinda work.

To be fair, I guess when you’re starting out and trying to be remembered, you need to nail an evo-stick trademark.  I get it guys!

The EP finale comes in the form of flamboyant, ‘Fool’s Gold.  A sparkling stunner of a pop diamond, it’s fuelled by a propulsive mid-line of synth wrapped guitars and blood pumping percussion.  If this doesn’t get your toes tapping, head nodding and hips swinging then see a doctor about getting your pulse checked, as it’s quite probable that you’re dead.

With 5million plus streams on Spotify, it’s a class A pop rocket.  A turbo charged stomper that perfectly book-ends this blast of an EP.

If multi-coloured, heart stoppin’, summer lovin’, fluorescent, pure unadulterated pop is your thing, then Dagny‘s music is for you. Five star recommendation for teens, tweens, popstrels, party girls, girls who just wanna have fun, boys who like girls who like boys, and high heeled, sequin swept, glammed up disco queens.  Do It!

Dagny’s ‘Ultravoilet’ EP is available to buy, stream, download via all the usual digital channels, links here.

Music/iTunes:http://republicrec.co/DagnyUltravioletEP
Music/Apple:http://republicrec.co/DagnyUltravioletEPAM
Google Play:http://republicrec.co/DagnyUltravioletEPGP
Amazon:http://republicrec.co/DagnyUltravioletEPAZ
Spotify:http://republicrec.co/DagnyUltravioletEPSP

Trondheim Calling : Gig Review – Dagny

TC Rockheim 050216
Photo D Mc Cloat

Rising starlet and purveyor of vibrant Scandi-pop Dagny was billed as one of the main draws of Trondheim 2016.  Slotted in for a prime time set in the biggest of the festival venues, Rockheim, the top billing wasn’t a misnomer as the crowd that flooded the main venue hall was packed to capacity, on the verge of bulging.

Dagny has as yet only released one single, ‘Backbeat’ (23.9.15), but it is on the back of that alone, that she has Nordic lovin’ UK media preaching her “one to watchedness”, and in a state of near frenziedness to both hear and know more.  One suspects a carefully planned less is more PR strategy in the mould of “treat ’em mean, keep ’em keen” and oh my, is it working!

What it doesn’t work for however, is producing detailed gig reviews.  So whilst I can tell you all about the crowd, the sound and the vocal, I can impart very little background to, or facts on, the set list.

The sardine-packed crowed loved every moment of the 30 minute set.  The chockers auditorium heaved, vibed, soared and roared, and throughout it all, the stunning Dagny belted out song after song with Nordic clarity and youthful fizz, like a crack commando fresh outta pops top bootcamp.

Her performance was effervescent and engaging, her vocal strong and commanding. In addition, her band was on tip top form energising the crowd with their blistering guitar sounds and thumpingly good percussion.  Needless to say, and as would be expected given the rep of the venue, the acoustics were probably the best of the festival, which only served to enhance what was already a sizzling hot performance.

Killer track of the fast n furious , short but sweet set, was closer, ‘Backbeat’ which Dagny performed with unrivalled verve and zing, dancing around, fist-pumping the air, and generally having as good a time as her captive audience.

To give you an idea of how excited and exciting Dagny’s performance was, here’s a video of her performing ‘Backbeat’ at Birthday’s, Dalston back in November.  Just magnify this by 20 and shoot the barometer up to #throbbing and you might just get a vague idea of the level of engagement, excitement and energy that was in the Trondheim auditorium that night.

As Dagny’s shooting star is in such a rapid ascendancy, by the time Trondheim 2017 kicks the dust off its heels, she will doubtless return with a string of chart hits under her Scandi-pop belt.

Dagny plays the by:Larm Festival in a couple of week, details here:-

Thursday 3rd March, Rockefeller, 23.30hrs

Friday 4th  March, Drømmeteltet, 22.30hrs

You can follow Dagny on Facebook and her official website.